Outrageous claims…
How do you sell to consumers fed up with products that promise the earth?
Natural Health & Leisure Products wanted a short film to promote PhoneShield and Wi-FiShield, two products which counteract the harmful effects of radiation. They knew the products worked, but also knew people were tired of health products promising miracles.
Challenging this scepticism head-on, the film makes sensationalised and outlandish claims about what the Shields can do, such as improving your love life or transforming your sales figures…
With the audience disarmed, the film then reveals what the products will actually do; make it safer to use your phone, laptop and computer. No miracle love potions or money on trees – but very effective nonetheless.
To view this showreel, you need Adobe Flash Player 8 or above installed.
Go to the Adobe site to download.
What we did for : Natural Health & Leisure Products
- Scripting
- Direction
- Production
- Editing
- Cover design
- DVD Duplication
