Social media: an infographic Q&A
All media is social – or should be. As in any conversation, you need to listen as well as speak, and there’s a time and a place and a tone for the sort of discussion you want to have at any given
Place your BETTs on the future of education
If your business is at all connected with education and skills, then like us, you’re probably gearing up for BETT 2013.
This year the educational technology trade show and conference is being held at the ExCel Centre in London from 30 January to 2 February.
A young person's guide to content marketing
Matt Boothman outlines some of the reasons why content is becoming the marketing tool of preference in a digital age.
Computer Science on the ebacc: educating the educators
The education sector seemed to approve of the Education Secretary’s announcement in February that Computer Science is to be a core subject in the English Baccalaureate from 2014.
The allure of university status
For the very first time in the UK, a profit-making institution has become a university. The College of Law – the country’s biggest provider of legal education and skills training – is now officially the University of Law.
archive
getting to know you: profile
 Matt applies his content auditing and strategy skills widely in the education sector. Projects include reviewing and developing a new web content strategy for UCAS's digital presence; social media campaigning for e-skills UK and the Open University's Vital programme; and creative direct marketing for AQA. He trained as a journalist and creative writer at the University of London, and is an Ordinary Member of the Society for Editors and Proofreaders. |
Tweets
- Change is coming, as a new generation of leaders and employees replaces the old t.co/B7W60PlKhV Is your organisation prepared?
- Red tape is discouraging SMEs from taking on apprentices, despite the benefits t.co/JR2XmkycbL
- For the first time, children are reading more screens than paper pages t.co/M0SAc8NojS - Does the medium matter?
- Graduate students do not open newsletters or marketing emails t.co/Vkg8OrfOyB (anecdotal, but ri...#highered
Latest views
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All media is
social – or should be. As in any
conversation, you need to listen as well as speak, and there’s a time and a
place and a tone for... Read more
|
How do you introduce a new set of values to 30,000 employees in 15
languages, across 89 different businesses and 37 countries around the world... Read more
|
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I won’t stretch the analogy too far, but staff use of social
media in the public sector seems to be following a similarly rocky road to... Read more
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What are the topics that have
generated the most heat, if not always light, on internal communications forums
over the past year?
Here’s our... Read more
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