The allure of university status
For the very first time in the UK, a profit-making institution has become a university. The College of Law – the country’s biggest provider of legal education and skills training – is now officially the University of Law.
A lesson in reaching teachers
They’re often not the budget holders in schools and are, in any case, a notoriously hard to reach, time-pressured and sceptical audience. But, argues Matt Boothman, educational suppliers ignore teachers at their peril.
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getting to know you: profile
 Matt applies his content auditing and strategy skills widely in the education sector. Projects include reviewing and developing a new web content strategy for UCAS's digital presence; social media campaigning for e-skills UK and the Open University's Vital programme; and creative direct marketing for AQA. He trained as a journalist and creative writer at the University of London, and is an Ordinary Member of the Society for Editors and Proofreaders. |
Tweets
- Change is coming, as a new generation of leaders and employees replaces the old t.co/B7W60PlKhV Is your organisation prepared?
- Red tape is discouraging SMEs from taking on apprentices, despite the benefits t.co/JR2XmkycbL
- For the first time, children are reading more screens than paper pages t.co/M0SAc8NojS - Does the medium matter?
- Graduate students do not open newsletters or marketing emails t.co/Vkg8OrfOyB (anecdotal, but ri...#highered
Latest views
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