3 science fiction marketing ideas that became reality
Content marketing can be a bit like writing science fiction sometimes. You have to convince your (possibly sceptical) readers that your worldview is valid before you can even start to tell them your story.
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getting to know you: profile
 Matt applies his content auditing and strategy skills widely in the education sector. Projects include reviewing and developing a new web content strategy for UCAS's digital presence; social media campaigning for e-skills UK and the Open University's Vital programme; and creative direct marketing for AQA. He trained as a journalist and creative writer at the University of London, and is an Ordinary Member of the Society for Editors and Proofreaders. |
Tweets
- Change is coming, as a new generation of leaders and employees replaces the old t.co/B7W60PlKhV Is your organisation prepared?
- Red tape is discouraging SMEs from taking on apprentices, despite the benefits t.co/JR2XmkycbL
- For the first time, children are reading more screens than paper pages t.co/M0SAc8NojS - Does the medium matter?
- Graduate students do not open newsletters or marketing emails t.co/Vkg8OrfOyB (anecdotal, but ri...#highered
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